By Wyatt Poindexter – The Agency Oklahoma City
We’re now deep into Summer 2025, and it’s time for a serious update on what’s happening in the Oklahoma real estate market.
Whether you’re actively trying to sell, thinking about listing, or just watching from the sidelines—this is the most accurate and insightful look at what’s really going on across Edmond, Oklahoma City, Arcadia, Nichols Hills, and beyond.
This market is not what it used to be. Let’s break down what’s changed, what it means, and what you must do to stay competitive.
Oklahoma Real Estate Market Snapshot – Summer 2025
The days of bidding wars and instant offers are gone. We’re officially in a market correction, and sellers are feeling the shift.
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Price reductions are accelerating across nearly every price range
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Luxury listings over $1.5M are experiencing extremely low traffic
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Interest rates remain stuck above 6.5%, stalling affordability
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Buyers are controlling the narrative, not appraisals or comps
The Luxury Market Has Hit a Wall
If your home is priced over $1,500,000, you’ve probably noticed: showings are almost nonexistent.
Last month, I listed a stunning home that appraised for $1,750,000, but it ultimately went under contract for $1,400,000—a $350,000 gap.
What does that tell us?
Buyers no longer care what a home “should” be worth. They care about what it’s worth to them. They're comparing high-end properties to what else they can do with that money—and that means they are buying based on value, not valuation.
Appraisals and past sales are no longer the standard. Perception is reality, and luxury buyers are laser-focused on negotiating.
Price = Power
The most effective tool in your listing strategy right now? Pricing.
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Homes priced correctly in today’s market stand out and sell faster
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Overpriced listings sit—and quickly become stale in the eyes of buyers
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Strategic price reductions reignite interest and generate activity
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The first 7–14 days on market are critical—don’t waste them
If your home is on the market with low showing activity, this is your wake-up call: buyers aren’t responding because your price isn’t compelling.
Frustration Is Understandable—But It’s Not About Effort
Many sellers are feeling the tension right now. And as your Realtor, I feel it too.
We’re still doing everything we can:
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Weekly social media campaigns
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Paid ads, custom videos, and 3D tours
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Global listing exposure
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Broker-to-broker outreach
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Consistent feedback from showings and the market
But here’s the truth: no amount of marketing can overcome a price that doesn’t make sense in today’s conditions. We can guide, advise, and hustle—but the market ultimately decides what your home is worth right now.
The Numbers Don’t Lie
Let’s look at some key data points driving this summer’s market:
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Inventory is still 16% below pre-pandemic averages
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Nearly 50% of buyers say they can’t find what they want
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Buyer urgency has dropped, and days on market are increasing
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Homebuilders are scaling back, and inflation remains sticky
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Interest rates are holding steady above 6.5%, which continues to stall mid-tier and luxury activity
This is especially problematic for listings priced between $400K and $1M. These buyers often rely on financing and are very sensitive to monthly payments and rate hikes. They’re watching—and waiting—for the right home at the right price.
What We’re Doing at The Agency to Sell Your Home
At The Agency Oklahoma, we are NOT passive. We're attacking the market with strategy, innovation, and global visibility. Here's how:
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Aggressive digital marketing campaigns across Google, Facebook, Instagram, and global real estate networks
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Custom visual storytelling with drone footage, cinematic videos, and lifestyle-focused content
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Exclusive syndication to high-traffic platforms like Realtor.com, Zillow, TourFactory, Properstar, and others
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High-touch communication, including detailed feedback, showing reports, and market insights
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White-glove luxury branding, no matter the price point
We're not just listing your home—we’re presenting a lifestyle, and doing it better than anyone in the state.
When Will the Real Estate Market Recover?
There are two key factors that must improve before we see a strong recovery:
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Mortgage rates must fall below 6%
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Inventory must rise enough to give buyers real options again
Until then, we are living in a value-based market, where pricing, flexibility, and presentation are more important than ever.
Sellers who are realistic, responsive, and strategic are still finding success. Those who aren't? They’re watching from the sidelines while buyers skip past their listings.
What You Should Do Right Now
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Reevaluate your price based on current market activity—not last year’s comps
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Make sure your presentation and marketing are top-tier
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Stay flexible and open to feedback
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Trust the data, not your emotions
This isn’t a doom-and-gloom story—it’s just a market correction. And with the right approach, you can still sell your home successfully.
Final Thoughts
I’ve been through markets like this before, and I’ve helped hundreds of clients navigate tough conditions with confidence. It takes experience, strategy, and adaptability—but it can be done.
If you’d like to review your listing’s performance, explore pricing strategies, or make a plan to re-engage the market, I’m happy to help.
Let’s reset, realign, and get your home SOLD.
Wyatt Poindexter
Managing Partner | The Agency Oklahoma
📞 405-417-5466
🌐 www.WyattPoindexter.com
Luxury. Strategy. Results.
